The wavy blue, red, yellow, and green logo on Google’s homepage today is in honor of Heinrich Rudolph Hertz. The German physicist, who was instrumental in the discovery of electromagnetic and radio waves, was born on this date 155 years ago. [...]
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Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks for advertisers. On average, Google said the click through rate is 30 percent higher for ads with sitelinks. [...] Is a new version of Google’s mortgage comparison service in the works? After scaling back the service in November, mortgage comparison went offline earlier this month. Mortgage comparison search is also gone from the Google Advisor site. [...] There were some interesting comments from the Home Depot CEO today (transcript with via Seeking Alpha). Home Dept CEO Francis Blake talked about the favorable weather, but he thought there was more: There are some interesting challenges in setting ex… [...] Avinash Kaushik’s keynote kicked off SES London 2012 today, and what followed was a day filled with tips on landing page optimization, PPC, link building, and more. Here’s a roundup of today’s live blogging and coverage of SES London 2011. [...] |
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