Mobile Sites: Choosing an Implementation Process & Strategies

No matter your approach, the mobile landscape is a tricky, expansive space of uncertainty filled with twists and turns that would give even the most solid minded developer or site owner points to pause. Here’s a guide to help you go mobile. [...]

New Shopping Habits: When Your Clients Go Mobile

How do you know that you’re making the right move?  As a small business owner you’re always evaluating and deciding, watching and then doing, discovering and then digging in.  You’re a shopper.

mobile device shopping

Every piece of software, office equipment and service that you purchase for your business is a shopping experience:

  1. How did you find the item or the service?
  2. What did you compare it to?

You have a certain type of shopper’s behavior — theRead More

From Small Business Trends

New Shopping Habits: When Your Clients Go Mobile

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3 Steps to Determine if Social Local Mobile Is Right for Your Business

There’s a new buzzword marketers are using and, unlike some buzzwords, this is one that you should probably learn. The term is SoLoMo and it stands for “social, local and mobile.” What it describes is the convergence of social, location-based and mobile marketing into a new category of tools that many businesses are using to [...] [...]

Why Your SEO & Social Strategy Should Include Pinterest

You don’t have to be a lifestyle-type site to win on Pinterest, you merely need to make your brand fun and create interesting, shareable images. Pinterest offers other benefits, including social links generated from content shared on Pinterest. [...]

CEO Drama and How to Avoid It

You don’t need to be the leader of a multimillion-dollar corporation to create unnecessary drama in your business. Today’s news is full of stories about the latest CEO missteps. Here are some of the headlines, along with some lessons to be learned and tips on how to be a better leader in your business.

Setting the Right Example

Don’t let personal relationships interfere. Even the founder of Best Buy, Richard Schulze, finds his head on the chopping block (in aRead More

From Small Business Trends

CEO Drama and How to Avoid It

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