Blog Archives

The 9 Worst Corporate Stadium Names in America

Filed under: Market News, Advertising, Rumors, Sports
Last week, Florida Atlantic University announced plans to name its stadium after GEO Group, a privately-owned multinational prison corporation. The naming, which comes after GEO pledged to give $6 m…

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Ravens’ Super Bowl Kickoff Return for TD Scores Free TVs, Furniture for Fans

Filed under: Fantastic Freebies, Shopping, Sports, Deals, Sports & RecreationWhen the Baltimore Ravens’ Jacoby Jones opened the second half of the Super Bowl with a 108-yard kickoff return, he didn’t just put the game out of reach and tie a postsea…

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Worst Super Bowl Ads of 2013: Pepsi and SodaStream Fell Flat

Filed under: Advertising, Food & Beverage, SportsSuper Bowl commercial slots were selling this year for around $3.8 million for 30 seconds, which meant it was possible for brands to waste a whole lot of money in a very short time if their ads fumbl…

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SodaStream Debuts at Super Bowl, in Spite of Coke, Pepsi, and Politics

Filed under: Company News, Advertising, Consumer Goods, Food & Beverage, Sports

A supermarket parking lot at night. Two deliverymen arrive — one from Coke (KO), the other Pepsi (PEP) — and unload their wares, eying each other competitively, whil…

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Who Needs a Super Bowl Ad to Sell Beer? Not Craft Brewers’ Clever Marketers

Filed under: Advertising, Food & Beverage, Sports
If there’s one thing about the Super Bowl that’s truly predictable, it’s the presence of Anheuser-Busch InBev. The beer giant’s flagship brand, Bud Light, will run not one but two 60-second ads duri…

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