Blog Archives

10 Ways to Avoid Becoming a Content Robot

blogging tipsWhen you first start blogging for your company, your posts are probably more thought-provoking, insightful and well-written. But if you’re like me, the more you write, the more automated it becomes. I can write about social media, small business and marketing in my sleep, so sometimes I’m guilty of writing on autopilot.

Can you relate?

This year, I resolved to put more passion into my writing. Give readers a reason to read. Put more energy into my posts. To that Read More

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11 Steps To Give New Angle To Your Old Content

When you’re an online marketer, it becomes a necessity to keep adding new angles when it comes to engaging your readers with content. This keeps your readers happy and looking forward to more. You don’t have to reinvent the wheel – just a few imaginative twists and angles now and then are enough to keep […]

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Blogging in “A Tornado Full of Shrieking Trolls.”

Do you care about writing? Do you do it often? Do you do it related to business? Oh, wait, I’m sorry: I should call it content, as in content marketing. It’s not just writing, or blogging; it’s content creation. Or, in a delightful post on the oatmeal.com, simply Making Things. There’s a lot there, on that […]

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Seductive Sales Copy: So Easy to Say, So Hard to Do

I just read How To Write Seductive Sales Copy Like Apple on Kissmetrics. Good stuff. See, I’m doing it.  But, oh, yeah, it’s really hard. And it seems so easy when you look at it. Post author Henneke Duistermaat gives great examples, taken straight from Apple copy. Inspiring, but hard to do.  For example: One big idea. Short, […]

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The Entrepreneur’s Guide To Writing Faster Articles For SEO

We all know the importance of writing quality articles for your website. Without great content, search engines can’t find you and visitors won’t stay on your website. If you write a bad article, people will leave. If you don’t write an article at all, you’ll never have the chance of being found. There is a […]

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